Marketing Management : Analysis, Planning,Implementation,and Control

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Marketing Management : Analysis, Planning,Implementation,and Control

Statement of Responsibility

Author(s)

KOTTER, PHILIP - Personal Name

Edition

Ninth Edition

Call Number

658.8 KOT m

ISBN/ISSN

0-13-261363-8

Subject(s)

MARKETING MANAGEMENT

Classification

658.8

Series Title

GMD

Text

Language

Inggris

Publisher

Prentice Hall

Publishing Year

1997

Publishing Place

New Delhi - India

Collation

xi, 789 pages: ilus.: 27 cm

Specific Detail Info

International Edition

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